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Digital marknadsföring/Onlinemarknadsföring

Demand in the labor market

HighMediumLow

63%

How is the value calculated?
ForecastAnticipation of future needs for current competence.
TrendDevelopment over time compared to other similar competencies.
FrequencyHow often employers request competence in relevant occupations.
Is Digital marknadsföring/Onlinemarknadsföring popular?
It is relatively popular, but less in demand than for example Webb. There has been a reduction in demand compared to five years ago.
In which jobs is Digital marknadsföring/Onlinemarknadsföring used?
The occupation with the strongest connection to this competency is Onlinemarknadsförare, while Marknadsförare and Marknadskoordinator also have a strong connection. The most common occupational group for this competency is Informatörer, kommunikatörer och PR-specialister.
What do you earn in professions that use Digital marknadsföring/Onlinemarknadsföring?
The majority of jobs are in the occupational group Informatörer, kommunikatörer och PR-specialister where the average salary is 47 500 kr.
What is popular that is similar to Digital marknadsföring/Onlinemarknadsföring?
Of similar competencies, Google Ads, Google Analytics and Sökordsoptimering/SEO are the most in demand.
Trend
Demand over time for the competence Digital marknadsföring/Onlinemarknadsföring. Here compared to the entire occupational group Marknadsförare och informatörer m.fl..
Digital marknadsföring/Onlinemarknadsföring
Marknadsförare och informatörer m.fl.

Associated skills

Associated occupations

Average salary for occupations that have the strongest connection to Digital marknadsföring/Onlinemarknadsföring
Category and occupation
Connection to competency
Occupation demand
Informatörer, kommunikatörer och PR-specialister
Average salary47 500SEK
Onlinemarknadsförare
40%
3/5
Social media manager/Social media specialist
5%
3/5
Marknadsanalytiker och marknadsförare m.fl.
Average salary54 500SEK
Marknadsförare
30%
3/5
Marknadskoordinator
19%
3/5
Marknadskommunikatör
15%
3/5