About the role
Mystery shoppers, also known as secret shoppers, perform unannounced visits to stores, restaurants, and other businesses to assess customer service. They act as regular customers but are employed to provide objective opinions about their experience. Educational background can vary, but often no specific training is required to become a mystery shopper.Responsibilities
Mystery shoppers are responsible for carefully observing the quality of service, cleanliness, product selection, and other aspects of the customer experience. They carry out their assignments according to specific instructions and then report their observations to the client. Their feedback is used to improve customer service and business processes.Skills and tools
Mystery shoppers must have good observational skills, be detail-oriented, and have the ability to report their experiences in a clear and concise manner. They often use checklists and reporting tools to document their visits. Excellent memory and the ability to act credibly as a customer are also important qualities. Common competencies demanded by employers are hemtjänst, logistik and omvårdnad.