About the role
Creative directors, often called creative directors, are responsible for the creative vision within advertising, media, and fashion. They lead and inspire creative teams to produce visually appealing and conceptually strong material. Educationally, they may have a background in graphic design, communication, or similar creative studies.Responsibilities
Creative directors develop creative strategies and concepts, and ensure that these are implemented in various projects. They oversee the work process, from idea to final product, and ensure that creative solutions meet the client's needs. They are also responsible for presenting and defending concepts in front of clients and stakeholders.Skills and tools
Creative directors must have a strong creative vision, leadership ability, and communication skills. They use tools like Adobe Creative Suite and are often skilled in graphic design and copywriting. They must also be good at managing deadlines and budgets. Common competencies demanded by employers are marknadsföring/pr, marknadsföring/marknadskommunikation and performance.